Action For Children FairBy5 Campaign at CASS Business School

Action For Children FairBy5 Campaign at CASS Business School

A dynamic duo from Cass Business School are launching a company designed to fund coffee cups recycling through the use of advertising and helping leading charity Action for Children in the process. CupTheMarket creators Francois de Vinols and Kourosh Madani are tackling the battle to halt Britain’s annual wastage of 2.5bn coffee cups. Indeed, most cups are recyclable but...